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Author: Jacob

Reasons why impactful branding is important

JacobMovers Marketing
Impactful branding is important for a number of reasons

With so many companies and businesses popping up nowadays, staying on top is proving to be impossible. That is why large and successful businesses focus on the next logical step – branding. In other words, what you want to do is make your company name a recognizable symbol within your industry. It’s the next logical

How many people in the US move each year?

JacobMovers News
Couple surrounded by boxes packing

One of the most problematic issues in the moving industry has to be the increasing number of moving companies vs. the decreasing number of people in the US that move. As moving industry trends would have it, the question of how many people in the US move each year is becoming a potential problem. And

The benefits of having a referral program

JacobMovers Marketing

Nowadays, consumers tend to trust the opinions of others more than ever before. People are more likely to purchase a product or hire a company if someone recommends it to them first. And with so many fraudulent businesses and competitive markets, who can blame us? At the end of the day, every business wants a

How to book more off-season moves

JacobMovers News
Learn how to book more off-season moves and keep your truck running in the winter

This question is one that every professional moving company is faced with. Year after year, movers are faced with maintaining profitability once the peak season ends and the cold winter months come. After all, with fewer people opting to relocate in winter, every market becomes twice as competitive during that time frame. However, when it

Brand development strategy for movers

JacobMovers Marketing

The image of a company means everything today. We live in a time where people are reluctant to hire a company if they dislike its social media presence or public image. So, what are business owners to do to respond to this type of request? Pro Bono work, all-out marketing, commercials – these are all

How to determine your website value?

JacobMovers SEO

So, you’ve gone and created an official website for your business? Well, good for you – you’ve taken the first step on your SEO journey towards a successful moving business. But what comes next for your companies’ online presence? One would think that you need to determine your website value, now that it is fully

Ways in which movers can boost user experience

JacobMovers Software

Have you been wasting hours and days trying to figure out how to get more leads online? You have the website for your moving business. You have a wide range of professional moving services to offer. But something is still off, and your site is not engaging enough. Well, the truth is that getting on

Guidelines to writing your Location page

JacobMovers SEO

The success of moving business depends on various factors. Although still among the top priorities, high-quality service is not enough for reaching the full potential of your company. The digital era has introduced new business trends to be followed and made a solid online presence a must. If you operate on various locations, it essential

A novice guide to technical SEO

JacobMovers SEO

Although the basis and cornerstone of SEO is content, other vital factors influence its efficiency as well. And that is where the seemingly worrisome term that is technical SEO comes into our story. After all, you can’t really hope to win against search engines and your online competitors without getting technical. That is precisely what

Ideas to create effective video ads

JacobMovers Marketing

Nowadays, there are ads on every possible platform. However, most people just skip through the commercials, and they do not fulfill their purpose. The main goal for ads is to make someone interested in a specific product of any sort. Thus, it is of crucial importance for the ads not to be skipped. Don’t worry,

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