Differences between Omnichannel and Multichannel marketing

JacobMovers Marketing
Two persons standing apart - learn all about the differences between omnichannel and multichannel marketing

In previous articles, we touched on the topics of both Omnichannel and Multichannel marketing. But what are the differences between Omnichannel and Multichannel marketing? That is a question we plan to answer for you today. Knowing this might not change much in terms of a strategy for your moving company development. On the other hand,

Positive social presence techniques and their influence

JacobMovers Marketing
Find the best way to spread positive social media presence with these techniques.

The importance of establishing an online presence as a business today has become a crucial step in the development of any company. With the introduction of innovation and technological progress, there are now many ways in which you can make a name for your company online. One of the constantly growing and expanding channels is

Email marketing mistakes to steer clear from

JacobMovers Marketing

In spite of popular belief, the concept of email marketing is still very much active and practical. It is simply unbelievable just how much of an impact a good email campaign can have in terms of creating new leads. Why is this? How can it be that emails remain so essential despite the constant technological

Effective calls to action that drive conversions

JacobMovers SEO
Time to explore effective call to actions.

The goal of any moving company is to boost their conversion rate with an increase in leads and online traffics. And this is something that will and should always remain a priority for moving companies that wish to develop. However, this is what one might call “easier said than done”. Which brings us to the

WordPress blog components that are a must-have

JacobMovers Software
The many WordPress blog components - like small badges that you need to match perfectly.

Our years of experience have taught us how essential the practice of WordPress can be for SEO. However, there is a bit more to it than simply installing it. You have to consider the web design, the layout of the content, the technical aspects etc. Hence, today we discuss the aspect of the various WordPress

How to establish an omnichannel marketing strategy

JacobMovers Marketing
An iPad and smartphone - the perfect example for omnichannel marketing

The world of marketing is constantly changing, adapting to the new and modern concepts of life. This is one of the reasons why traditional marketing methods have lost such a large part of their past influence. Today, we turn towards a more personal form of marketing – reaching leads one at a time. However, with

Having a company blog – 9 reasons why

JacobMovers SEO
Man listing through blog while having his morning coffee.

The concept of having a blog has changed in the past decade. Whereas it was defined as an online activity of individuals in the past, today it has taken a much more important form. Blogs today have become more than a great marketing tool for gathering leads – it has also become a great asset

Marketing channels for promoting your business

JacobMovers Marketing
Downtown NYC - filled with advertisments and billboards.

Promoting your business has become a matter of success or failure in the world we do business in. It’s a fact of life – if you want your business to grow, you have to advertise it. You need to make your target audience realize that you exist before you win them over. So, what is

Makings of a top-quality marketing kit

JacobMovers Marketing
Person looking at growth diagram in notebook.

The basis of businesses today is the image they present to the world. You have to show others what it is that makes your company stand out from the rest and what makes your team qualified for the needs of the customers. The good news is that there are countless ways of achieving that task.

Reputation Management SEO tactics to consider

JacobMovers SEO
Businessman on his phone, researching reputation management SEO tactics.

The growth and development of a company bring a whole lot of benefits and advantages with it. However, the expansion also adds responsibilities that you never knew before. And this is simply something every entrepreneur and business owner should prepare for. Despite how knowledgeable we think we are and how much experience we have, there