How geo-targeted advertising is changing digital advertising?

JacobMovers Marketing

The world of modern business bears constant innovations. If you want to get ahead, you need to think ahead, it’s as simple as that. And one way to accomplish this is through geo-targeted advertising – the new hype in digital advertising. The best part about this is that, given its local features, this idea is

Benefits of using MailChimp

JacobMovers Software

No matter how much you care to deny it, emails still remain the most widespread means of communication. This is a staggering number that continues to rise annually, which is why it is all the more important to take it seriously. It can prove essential for your moving company marketing efforts. Hence, it is all

PPC advertising outside the box

JacobMovers Marketing
An innovative idea is all it takes sometimes - this is PPC advertising outside the box.

We are all aware of the overall success and riches that you can get from creating good PPC content. However, nothing is ever as easy as it sounds. And the same goes for Pay Per Click advertising. That said, most of us are also aware of the hardships that come with the efforts of creating

The different types of leads to explore

JacobMovers SEO
Learn about the different types of leads and which to target.

When it comes to expanding your moving business, you can hardly accomplish it without revenue. And to get revenue, you first have to attract clients. Clients that come from lead conversions. So, for your lead generation to succeed, you need to understand the different types of leads there are to target. Once you have this,

Email marketing metrics you should monitor

JacobMovers Marketing

To this day, emails continue to dominate the way in which business is done. We use them to communicate with clients and other businesses. We use them to for internal organization. And most importantly, we use them to promote our companies. So, what is the best way to ensure that our emails are having the

Differences between Omnichannel and Multichannel marketing

JacobMovers Marketing
Two persons standing apart - learn all about the differences between omnichannel and multichannel marketing

In previous articles, we touched on the topics of both Omnichannel and Multichannel marketing. But what are the differences between Omnichannel and Multichannel marketing? That is a question we plan to answer for you today. Knowing this might not change much in terms of a strategy for your moving company development. On the other hand,

Top reasons to hire a company for SEO

JacobMovers SEO
Icon of a hand pointing to SEO checkmark in WordPress.

There is a great deal of things that we can do on our own. And there is little knowledge that the human brain cannot comprehend. However, the acquisition of knowledge requires time, mentorship, energy etc. All those lovely things that we are lacking in the modern world. On the other hand, the aspect of SEO

Email marketing mistakes to steer clear from

JacobMovers Marketing

In spite of popular belief, the concept of email marketing is still very much active and practical. It is simply unbelievable just how much of an impact a good email campaign can have in terms of creating new leads. Why is this? How can it be that emails remain so essential despite the constant technological

Effective calls to action that drive conversions

JacobMovers SEO
Time to explore effective call to actions.

The goal of any moving company is to boost their conversion rate with an increase in leads and online traffics. And this is something that will and should always remain a priority for moving companies that wish to develop. However, this is what one might call “easier said than done”. Which brings us to the

End of moving season – now what?

JacobMovers News
Embrace the end of of moving season instead of pressing the Shut Down button on your keyboard.

There is a time to work and there is a time to rest and grow. This is one of the most basic concepts of life as we know it. In fact, these two paths are intertwined and cannot function without the other. Work too hard without a break and you end up making mistakes that