How geo-targeted advertising is changing digital advertising?

JacobMovers Marketing

The world of modern business bears constant innovations. If you want to get ahead, you need to think ahead, it’s as simple as that. And one way to accomplish this is through geo-targeted advertising – the new hype in digital advertising. The best part about this is that, given its local features, this idea is

13 ways to brand your business on a budget

JacobMovers Marketing
Learn how to brand your business on a budget.

What is the aspiration of all moving companies? To become a recognized brand that people will know and think of when in need of moving and storage expertise. So, how does one go about accomplishing that? There are countless ways to invest in marketing for moving companies, but not all share the same goals and

PPC advertising outside the box

JacobMovers Marketing
An innovative idea is all it takes sometimes - this is PPC advertising outside the box.

We are all aware of the overall success and riches that you can get from creating good PPC content. However, nothing is ever as easy as it sounds. And the same goes for Pay Per Click advertising. That said, most of us are also aware of the hardships that come with the efforts of creating

How to maintain your social media presence

JacobMovers Marketing
Learn all you need to know to maintain your social media presence.

Whether or not we care to admit it or not, having a rich social media profile is important. And this works for both individuals and businesses alike. However, once you achieve social media stardom, there is the matter of remaining on top. This is where things tend to get a bit more difficult. And this

Email marketing metrics you should monitor

JacobMovers Marketing

To this day, emails continue to dominate the way in which business is done. We use them to communicate with clients and other businesses. We use them to for internal organization. And most importantly, we use them to promote our companies. So, what is the best way to ensure that our emails are having the

Different ways to advertise your moving business

Michael C.Movers Marketing

There are different kinds of marketing campaigns. Some of them are used to advertise the company in general while others are used to promote a specific service a moving company offers. The purpose directly influences the volume, the cost, and the type of marketing campaign your company will use. And then, there are online and

Differences between Omnichannel and Multichannel marketing

JacobMovers Marketing
Two persons standing apart - learn all about the differences between omnichannel and multichannel marketing

In previous articles, we touched on the topics of both Omnichannel and Multichannel marketing. But what are the differences between Omnichannel and Multichannel marketing? That is a question we plan to answer for you today. Knowing this might not change much in terms of a strategy for your moving company development. On the other hand,

Positive social presence techniques and their influence

JacobMovers Marketing
Find the best way to spread positive social media presence with these techniques.

The importance of establishing an online presence as a business today has become a crucial step in the development of any company. With the introduction of innovation and technological progress, there are now many ways in which you can make a name for your company online. One of the constantly growing and expanding channels is

Email marketing mistakes to steer clear from

JacobMovers Marketing

In spite of popular belief, the concept of email marketing is still very much active and practical. It is simply unbelievable just how much of an impact a good email campaign can have in terms of creating new leads. Why is this? How can it be that emails remain so essential despite the constant technological

How to establish an omnichannel marketing strategy

JacobMovers Marketing
An iPad and smartphone - the perfect example for omnichannel marketing

The world of marketing is constantly changing, adapting to the new and modern concepts of life. This is one of the reasons why traditional marketing methods have lost such a large part of their past influence. Today, we turn towards a more personal form of marketing – reaching leads one at a time. However, with